Bali, Indonesia – August 26, 2024 – Marriott Business Council Indonesia, in collaboration with over 70 Marriott hotels and resorts, launched the “Shoes to School” initiative, donating over 5,200 pairs of shoes to children in need across Jakarta, Bali, Lombok, and Labuan Bajo. An additional 2,000 pairs are set to be distributed throughout Indonesia by the end of the project.
Aligned with Marriott’s Serve 360 commitment to sustainable and positive community impact, this annual initiative began in Jakarta in 2006 and expanded significantly. Funding comes from donations and contributions from Marriott associates’ yearly leave, which was converted into funds equivalent to the cost of shoes.
“We are thrilled to see the ‘Shoes to School’ initiative come to life. This program embodies Marriott International’s commitment to being a force for good and making a meaningful change in the communities we serve. It represents our collective effort to make a real difference and underscores our steadfast dedication to fostering positive social impact,” said Martin Ehlers, Chairman of Marriott Business Council Indonesia.
Shoes to School in Bali, Lombok, and Labuan Bajo
26 hotels raised IDR 472 million, donating over 3,000 pairs of shoes to schools and orphanages. A handover event was held on August 14, 2024, at Renaissance Bali Uluwatu Resort & Spa.
Shoes to School in Jakarta
Marriott Business Council Jakarta distributed 2,335 pairs of shoes, supported by IDR 221.8 million in donations from 15 hotels. A handover ceremony took place on August 19, 2024, at Sheraton Jakarta Soekarno Hatta Airport.
Shoes to School in the Rest of Indonesia
Coordinated by Marriott Business Council Rest of Indonesia, the “Shoes to School” project also includes 25 hotels in Medan, Bintan, Belitung, Lampung, Bandung, Yogyakarta, Surabaya, Balikpapan, Manado, and Makassar.
In partnership with community organizations, 25 hotels will distribute 2,200 pairs of shoes across other regions, with fundraising continuing until September 30, 2024.
For more information on Marriott International’s sustainability efforts, visit Serve 360.
