Novotel, a leading global hotel brand, announces the opening of Novotel Tangerang BSD City, a contemporary hotel designed to support guests in living longer, fuller and happier lives through small daily habits focused on balance, nourishment, rest, movement and connection.
Located in one of Greater Jakarta’s most vibrant business and lifestyle districts, the hotel welcomes professionals, business travellers and modern families into a calm and adaptable environment. The experience encourages renewed energy and better choices for guests travelling for work, leisure or both.
Situated in the heart of BSD City, the hotel offers direct access to major commercial, retail and entertainment areas. Its contemporary architecture, light-filled interiors and natural textures create a timeless and comfortable setting that promotes clarity and connection.
Novotel Tangerang BSD City features 299 modern rooms and suites, including Family Room Bunk Bed designed to make travelling with children more comfortable. The hotel’s public spaces are open and flexible, supporting both social interaction and quiet moments throughout the day.
Dining is centred around Seravie Restaurant, an all-day dining venue serving international and local cuisine in a glass-surrounded setting with alfresco seating. Reflecting Novotel’s Eat pillar, menus focus on delicious, healthier and more sustainable options, including nourishing plant-forward dishes designed to support energy and wellbeing. Social Bar offers a relaxed setting for coffee meetings and casual gatherings, while the hotel’s Secret Library provides a quiet space for reading, working or unwinding, exclusively for in-house guests.
For meetings and events, the hotel offers a pillarless multi-purpose Ballroom with seven-metre ceilings that can accommodate up to 600 guests. The space is supported by modern audio-visual technology and flexible meeting rooms, suitable for conferences, weddings and social events.
Families can enjoy the Olive & Oak Kids Club and playground, while wellness facilities include the Hanging Garden Pool, Fitness Centre and Wellness Suites featuring a communal salt room, infrared sauna and cold plunge, allowing guests to relax and recharge at their own pace.
“The opening of Novotel Tangerang BSD City strengthens Novotel’s presence in Indonesia and reflects the brand’s continued growth across Asia,” said Garth Simmons, Chief Operating Officer, Premium, Midscale & Economy Division, Accor Asia. “Novotel, one of the world’s leading midscale brands, champions Longevity Everyday across more than 600 hotels in 60+ countries, bringing accessible wellbeing and strong commercial performance together. With its thoughtful design, family-friendly facilities and strategic location, Novotel Tangerang BSD City is well positioned to serve the evolving needs of today’s travellers.”
In line with Novotel’s commitment to positive impact, the hotel has introduced initiatives to reduce single-use plastic, improve energy efficiency and support more sustainable food choices. Through its partnership with WWF, Novotel supports science-based ocean preservation efforts, reinforcing the belief that personal wellbeing and planetary wellbeing are closely connected.
Members of ALL Accor, Accor’s lifestyle loyalty programme and booking platform, can enjoy exclusive benefits and earn Reward points during their stay. Points can be redeemed for stays, dining and experiences across Accor’s global network. Membership is free at all.com.
Opening rates start from IDR 1.600.000 per night, inclusive of breakfast for two persons and including an IDR 200.000 dining voucher until 31 May 2026.
For more information or to make a reservation, please visit their website and follow them on Instagram.
